Privacy Policy

Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from therawear.com.au (the “Site”).

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including your web browser, IP address, time zone, and cookies installed on your device. As you browse, we also collect information about:

  • The web pages or products you view

  • What websites or search terms referred you to the Site

  • How you interact with the Site

This is referred to as “Device Information.”

We collect Device Information using technologies including:

  • Cookies – Data files placed on your device that often include a unique anonymous ID. These help keep track of items in your cart, including when a cart is abandoned, to trigger SMS cart reminders. Learn more at allaboutcookies.org.

  • Log files – These track Site activity and gather data such as IP address, browser type, ISP, referring/exit pages, and timestamps.

  • Web beacons/tags/pixels – Electronic files that record browsing behaviour on the Site.

When you make or attempt to make a purchase, we collect information such as your:

  • Name

  • Billing/shipping address

  • Payment details (e.g., credit card numbers)

  • Email address

  • Phone number

We refer to this as “Order Information.”

“Personal Information” includes both Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use Order Information to:

  • Fulfil orders (including payment processing, shipping, and confirmation)

  • Communicate with you

  • Screen for fraud

  • Send marketing content or promotions based on your preferences

  • Send SMS order updates, review requests, and abandoned cart messages (if you opt in)

You can opt out of SMS marketing communications at any time by replying with STOP or following the opt-out instructions included in each message.

We use Device Information to:

  • Screen for fraud and risk (especially via IP address)

  • Improve and optimise the Site

  • Analyse browsing behaviour and marketing campaign effectiveness

SMS MARKETING & ABANDONED CARTS

We value your privacy and the information you consent to share when you opt into SMS marketing. This may include:

  • Order updates and transactional messages

  • Promotional offers

  • Reminders for abandoned checkouts

You can opt out of receiving SMS messages from us at any time.

Our website uses cookies to help keep track of items you put into your shopping cart, including when you abandon your checkout. This information is used to determine when to send cart reminder messages via SMS.

SHARING YOUR PERSONAL INFORMATION

We share Personal Information with third parties to help us use your information as described. For example:

Note: The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties.

We may also share your Personal Information to comply with laws, enforce our policies, or respond to legal requests.

BEHAVIOURAL ADVERTISING

We may use your Personal Information to provide targeted ads through platforms like Facebook or Google. You can opt out at any time here:

DO NOT TRACK

We do not change our data collection practices in response to Do Not Track signals.

DATA RETENTION

We retain Order Information for our records unless and until you ask us to delete it. You can request deletion of your data at any time by contacting us.

LOCATION DATA

If you enable location-based services on your device, your approximate location may be collected to provide localised content or shipping estimates. We do not store or track precise GPS data, and location data is only used as needed to serve your browsing and purchase experience.

CHANGES

We may update this policy from time to time to reflect changes in our practices or legal obligations.

CONTACT US

If you have any questions, would like to access or correct your personal information, or would like to make a complaint, please contact us at any time:

📧 contact@therawear.com.au
📞 +61 480 033 990